American Movers of America
Accessibility
This site is built to WCAG 2.1 Level AA. Text contrast, focus outlines, keyboard operation and reduced-motion preferences are tested, not assumed.
LAST UPDATED 13 August 2026
Our commitment
We want every part of this site to work for you, including the only part that really matters — asking us for an estimate. Nobody should have to fight a website to get a price for moving their own home.
Accessibility here is not a badge. It is a list of things that were measured while the site was being built, an honest account of what is still imperfect, and a way to tell us when we got something wrong.
The standard, and our conformance status
The standard is the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA, published by the World Wide Web Consortium. This site was designed and tested against it.
Where WCAG 2.2 adds a criterion we specifically tested for — 2.4.11 Focus Not Obscured, and the 3:1 minimum for the appearance of a focus indicator — we meet that too.
Conformance status: partially conformant with WCAG 2.1 Level AA. Partially conformant means most of the site fully meets the standard and the exceptions are listed, with reasons, in section 08. We have not been audited by an outside firm, and we do not claim a certification we do not hold.
What this statement covers
Every page we publish: the home page and its estimate form, the client portal, and the Privacy Policy, Terms of Use and Accessibility pages.
It does not cover documents or websites published by other organisations that we link to. Those belong to the agencies that publish them, and they are noted again in section 08.
What was built and checked
- Every page is operable from the keyboard alone, in a sensible order, with a visible focus outline — two pixels of gold, offset from the element so the outline never sits on top of the thing it is marking.
- A skip link is the first thing the keyboard reaches on every page.
- Headings are real headings in order, not text made to look large. Lists are real lists. Tables in the portal are real tables with captions and column scopes, not a grid of tiles.
- Every form field has a visible label that is programmatically joined to it. Errors are explained in words, beside the field. Nothing is signalled by turning a border red and hoping.
- Form controls are set at 16 pixels, which stops mobile browsers zooming the page when you tap into a field, and every control has a touch target of at least 44 pixels.
- Nothing on the site renders smaller than 14 pixels.
- Colour is never the only carrier of meaning.
- Photographs carry text alternatives that describe what is in the frame. Purely decorative layers, including the fine grain overlay, are hidden from assistive technology.
- Pages reflow to a single column and stay readable at 320 pixels wide and at 200% text zoom, with no horizontal scrolling.
- Typefaces are served from this site rather than from a font network, so a blocked or slow third party cannot leave a page unreadable.
Contrast, measured
Contrast was computed with the WCAG relative-luminance formula rather than judged by eye. The background of this site is a mid-tone slate. That was a deliberate choice and it is a harder background to build on than black or white, so every pair was checked rather than assumed.
- Body text on the page background5.34:1
- Secondary and fine-print text4.53:1
- Links4.52:1
- Links, on hover4.88:1
- Text on the darker full-width bands7.84:1
- Text on the near-black footer15.83:1
- Gold — large text, buttons and the focus outline only3.67:1
Level AA asks for 4.5:1 on body text, and 3:1 on large text and on non-text elements such as a focus outline. Gold is never used for small text anywhere on this site, for exactly that reason.
Motion
The home page uses scroll-driven motion. If your device is set to reduce motion, the site reads that setting and does not build any of it: the scroll-pinned section is never created, so it can never capture your scroll; headlines and paragraphs render at their finished state; photographs are static.
The site is complete without a single animation. Nothing is hidden behind a movement you have to wait out, nothing flashes, and nothing plays by itself.
Why we do not claim AAA
On a mid-tone background, AAA contrast (7:1) is mathematically unreachable with any text colour. Pure white on this background reaches 6.12:1, and pure white is the ceiling.
So we target AA, we state AA, and we do not claim a level the site quietly misses. If reading this site is uncomfortable for you, that is a real failure and we would rather hear about it than argue about a number.
Known limitations
- Government documents we link to. The federal consumer booklets and the New Jersey licence verification portal are published by those agencies. We link to them because you should be able to check us against the source, but we do not control how accessible they are.
- Walkthrough video recorded by a customer. A customer may record a video of their own home as part of a survey. Those recordings are made by the customer, not by us, and they are not captioned. They are never required — an on-site survey is always available instead, and it costs you nothing either way.
- Photographs uploaded by a customer. The text alternative for a customer’s own photograph is limited to the room it was filed under, because only the person who took it knows what is in it.
- Two animation libraries load from a public code network. If that network is blocked or slow, the home page loses its motion and nothing else. Every page stays readable and every control stays operable.
We are not aware of any other part of this site that fails WCAG 2.1 Level AA. If you find one, then this list is wrong, and we want to know.
How this was assessed
Self-evaluation, carried out by the people who built the site. Contrast ratios were computed rather than estimated. Keyboard-only operation, text zoom to 200%, reflow at 320 pixels and the reduce-motion setting were exercised on each page.
This site has not had a formal third-party audit, and it has not been tested with every screen reader and browser combination in use. We are telling you what we did. We are not certifying what we did not do.
Tell us about a barrier
If something on this site is unusable for you, tell us through the estimate form and write “accessibility” in the notes field. There is no telephone number anywhere on this site — that is a deliberate decision about how we take work, not an obstacle we are hiding behind, and the form is read the same business day it comes in.
It helps if you can tell us four things: which page, what you were trying to do, what happened instead, and what you were using — browser, device, and any assistive technology. Leave us an email address to reply to.
We will acknowledge your report and tell you what we intend to do about it. If a fix is going to take time, we will say so, and we will offer another way to get the same thing done in the meantime — including running your whole estimate by email or in person, without touching this website at all.
Review date
This statement was prepared on 13 August 2026 and applies to the version of the site published on that date. It is reviewed whenever the site changes materially.
Related: Privacy Policy · Terms of Use